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Nov 10, 2019
Online Marketing Measurement: Which Half?

A constant presence on today’s internet are ads. They power Google and Facebook and follow us everywhere. As with all marketing spend, they’re an investment. As with most investments it’s...
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Oct 1, 2019
Big in Japan

Last year, before my Anacapa swim, I did one last “long” swim with Steve and Cam who was just back from his successful Tsugaru Crossing (and sporting the awesome cap...
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Oct 4, 2018
River, Lake, (Pool,) and Ocean

After last year’s Catalina Channel I figured I was ready for some other challenge. The famous 20 Bridges, i.e. the circumnavigation of Manhattan Island, was the first thing that popped...
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Sep 24, 2018
Useful (z)sh tricks

This is just a summary of some commands I found useful to include in my .zshrc file. I’ll be extending it and maintaining it for personal use but also to...
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Sep 20, 2018
How Fast am I Swimming?

I personally always have trouble converting from my hundred yards pace to my mile time, or to go from my total time to my 100 yards pace. This is particularly...
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